Dirt Acts Like Scissors to Your Rug

Wool Holds Jagged Dirt that Cuts Through the Fibers

Did you know that wool textile can hold upwards of 10kg of abrasive dirt? This is the magic of these wonders – the unique properties of wool help hide an incredible amount of dirt.

This accumulated dirt presents a severe problem for the dirty rug. When you step on the textile, your feet grind the jagged edges of the soil against the wool fibers, cutting the threads like scissors. See the following pictures for examples of abrasive dirt damage.

Rug fiber damage
Expert rug cleaning in Cardiff, Wales, UK

3 Warning Signs Your Rug May Be In Danger

When You Notice It Is Losing its Color

If the wool is doing its job, you should not see the dirt it is hiding. This said you should be able to notice a textiles color fading. Sometimes this is caused by sun fading or normal wear, but often it is merely caused by dirt muting the colors in the textile. See the above image as a reference.

Looking Dull? Ask if it’s Time for a Clean
If You Notice Small Holes in The Rug

If you start to see small holes, you either have a moth problem, or you have waited too long to get your textile cleaned. To check for this type of damage, hold the textile up to the light. If there is an unusual amount of light peering through you should give us a call.

Noticing Holes? Get in Contact Immediately
If the Rug is in A High Traffic Area a Year

Even if you cannot see holes or fading, chances are you should still get your textile cleaned. Wool is a remarkable material which hides an incredible amount of dirt. If you are serious about preserving a rug for decades or even for centuries, it is essential that you get it regularly cleaned.

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Visualising the Unbelievable Amount of Dirt Wool Holds

Do Not Take Our Word for It

See the Amount of Dirt That Eliminated After One Dusting

By the time you start seeing the dirt, it is already full of abrasive material. We use a state of the art dusting machine that carefully beats the textile with 38 flexible belts. The following picture shows the immense amount of dirt that came out of a textile that had accumulated dust for almost a year.

We also showcased the amount of dirt that comes out of wool via traditional beating methods. We felt it better demonstrated the amount of dirt that wool can hold.

Rug dusting an Oriental rug in our Cardiff, Wales location
How to remove dirt from a rug

Frequently Asked Questions


Well made textiles are designed to hold dirt. Therefore, the only “safe” amount of dirt is no dirt, especially for silk textiles.

We recommend that you clean a dirty textile without an underlay (padding) every six months if it is in a high traffic area to be safe. If it has an underlay (padding) the time between visits can be extended to 12 months and be safe unless you expose the textile to an unusual amount of dirt or other abrasive material (i.e., broken glass).

Unused rugs are not ripped apart from friction, but they still accumulate dust. Use your discretion when maintaining unused textiles or decorative pieces.

Use your discretion – if you notice any of the warning signs that your rug might be dirty it might need a clean. Additionally, if there was an accident or the textile was exposed to an abrasive material you should call us.

If your textile is exposing white horizontal fibers and you’re not using it than you might have bug damage. Bugs eat the wool fibers. The look is similar to the damage on dirty rugs, but there usually is larva present on the fibers. Learn more about how to spot moth damage here.

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Rug CleaningDye Bleed CorrectionColour RestorationWater Damage RestorationUrine Stain RemovalStain RemovalMoth TreatmentRug Underlay Add-onStain Protector Add-on

Internationally Certified Specialists

Locations and Service Areas

Cardiff, Wales

62 Llwyn Castan, Cardiff, CF23 7DB
Tel: 029 2167 3522

Hours of Operation: Mo-Fr 8AM-6PM

More About Cardiff Service Area

Wales Rug Spa services the beautiful city of Cardiff and metro area. We serve all cities around the M4 highway and A48.